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Michael Cunniff

Michael Cunniff is the Founder, Creative Director and AI Specialist of The Super Agency, the Fort Lauderdale agency he founded in 2016.

Michael Cunniff, founder of The Super Agency

Michael Cunniff grew up in Fort Lauderdale, and he's never left. His family's connection to the camera goes back further than his career. In 1962, his father, J. Kevin Cunniff, appeared as a kid in Columbia Pictures' Safe at Home!, filmed in Fort Lauderdale and Pompano Beach with Mickey Mantle and Roger Maris.

Michael graduated from the University of Central Florida in 2005 and spent the next 20 years behind the camera and behind the brand: media strategy, video production and the work that makes people trust a name. In 2016 he founded The Super Agency. The work has ranged from VanDutch Yachts and Luc Belaire to KO Lawyers and a Miami mayoral campaign, and the agency won Best of Fort Lauderdale from Fort Lauderdale Magazine for advertising, PR and video five years in a row.

He also spent four years as a Marketing Director in mortgage, working alongside some of the top-producing advisors in the country. Today he works with top producers, teams and brands through our Done For You service, helping them get their expertise on camera and make sure search engines and AI connect it to their name.

And he teaches. Michael sees AI as an ally, not something to fear, and he shows people how to give it work the way they'd brief a great employee instead of chatting with it like a buddy at a bar. The goal is simple: people walk away less afraid and more capable.

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Video thumbnail: What is The Super Agency? Creative Director Michael Cunniff Explains
What is The Super Agency? Creative Director Michael Cunniff Explains

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